Social Media Tools empower digital PR professionals to manage and optimize their presence across platforms like X (Twitter), Instagram, LinkedIn, TikTok, and Facebook. From scheduling content and managing community engagement to tracking performance metrics and analyzing sentiment, these tools streamline social media workflows and amplify brand communication. Whether you’re running influencer campaigns, launching a product, or handling crisis communications, this category covers essential platforms to help you stay ahead in the fast-paced world of social media.
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